AT VOLCANO PR, WE LIVE AND BREATHE THESE 5 TRAITS:
WE ARE IDEA GENERATORS
Idea generation doesn’t end when the strategy is in place. It’s an on-going effort to ensure your brand stays on the top of its game, hooks into hot topics and remains dynamic, relevant and engaging.
WE ARE FIRESTARTERS
There’s nothing like a fire to start a conversation. This is what we live for, selling the angles, creating the hype and getting media and influencer attention.
WE ARE CONTENT KINGS
Say farewell to the three pager release, and welcome the impactful release written with the consumer in mind. If you’d rather say it in a video or great visual, we’ll sort that out too.
WE ARE COLLABORATIVE
We don’t see PR as an isolated function. In fact, we’d prefer to be best mates with your other agencies too, preferring to offer solutions that show a full 360 degree integration. Collaboration with our clients is just as important – the more we know about your vision, goals and business direction, the better we can work towards those same goals too.
WE ARE FRANK AND TRANSPARENT
You know those long winded AVE reports of numbers that mean diddly-squat to anyone? We’ve banished them. Our reporting system, developed internally and tracked against real goals, messaging and target media, show actual insights into PR activity, rather than just a list of inflated numbers. Plus, we’re brazen enough to actually show you what was agency generated versus incidental – making us totally accountable for every effort on your business.